Agency: Pentagram
Team: Marina Willer

Sketching with Stickers is a colourful collaboration between Pentagram’s Marina Willer and Pith®, the UK-based studio known for its paper tools for creators. Created for the 2025 London Design Festival, the project centres on a series of one-of-a-kind sketchbooks composed using Marina’s signature fluoro stickers. Displayed at the Design Museum in London, visitors were invited to create their own compositions using stickers in the Museum’s playground space. The resulting work celebrates colour, pattern, and diversity, offering a tactile, playful experience that inspires creativity. An accompanying generative tool extends this approach online, inviting people to explore endless combinations and create unique patterns guided by the same principles as Marina’s analogue compositions. Proceeds from the sale of the sketchbooks support the humanitarian aid charity Choose Love.

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